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    • Home
    • About
    • Media
    • Team AST
    • For Athletes and Coaches
    • CLIENTS
    • Events
    • AST Portal
    • Blog
    • "It's All Mental" Podcast
    • Testimonials
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  • Home
  • About
  • Media
  • Team AST
  • For Athletes and Coaches
  • CLIENTS
  • Events
  • AST Portal
  • Blog
  • "It's All Mental" Podcast
  • Testimonials
  • Partners
  • Audio
  • Brain Health
  • Dedication
  • Contact Us
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Team AST

JIM MADRID - AST Founder

"The Mental Fitness to play sports is immense. I have had the honor to work with elite athletes and elite-level coaches sharing with them the mental concepts to help them achieve the level they have.  The greatest pleasure in my work is to watch the positive transformation of the individuals that graduate from our programs.  For me professionally this is my greatest reward." 

Jim is the father of 5 kids and the grandfather of 5 grandchildren. He and his wife, Darcy live in Southern California

Find out more about Jim

PAUL CALIGIURI - "Shot Heard around the world."

"My role with AST is to install a Director of Mental Fitness in every youth sports club in the US! My passion is the correct development of your student-athlete, not just in sports but life also." 

WILL BLACKMON - Former NFL Super Bowl Champion

"AST's program helped me rise to a new level of performance and kept me in the game for several years longer."

-NFL Super Bowl Champion.

KIM BRADY

Kim Brady is a Transition Coach, Business Coach, and Mindset Coach. She is the epitome of the "practice what you preach" mentality of managing change using a growth mindset and teaching others how to do the same. She is a former D1 scholarship soccer player for Cal Berkeley and a former Marital and Family Therapist. She has 14 years as a youth soccer coach. She holds a USSF C License and a National Diploma from the United Soccer Coaches Association

SHAE FOUDY - Former SUP World Champion

"The mental toughness to play sports is immense. It takes elite thinking. This is what propelled me to the level I achieved in Stand-up Paddle Boarding." -2018 World Champion.

BRIAN GOODELL -Two-time Olympic Gold Medalist.

Two-time Olympic Gold Medalist and current Mayor of Mission Viejo, California.  He gets us tee-times on the courses in Mission Viejo! Brian knows what is at stake to win at a high-level and loves to share his story. 

CHAD BUSICK - Championship Mindset

Soccer, basketball, baseball, lacrosse, gymnastics... No matter the game, Chad is the man for mental fitness for your team or athlete. 

HANLEY COURTER - Elite College Soccer Player

Having being brought up with the concepts of AST, Hanley is awesome to connect with young female athletes. "It takes a lot of work and determination to achieve your goals."

Chance Sanford - Everyone Is Different Coach

" Am I different?  Yes, I am, we are all different. There is a name for my difference, I have Aspergers. My social behavior is a learned behavior as opposed to being innate. I have learned to behave in manners that are deemed acceptable to society." 

Team AST

MIKE MARGOLIES - Sports Pysch.

Over 3000+ athletes from all over the world have sought out Mike Margolies for his expertise in helping them live up to their potential for over three decades. They have wanted his counsel

and unique teaching style to learn about the game within the game. Mike has taught at four Universities and completed research at the United States Olympic Training Center. He now works with athletes and business professional. 

He is the author of “The Athlete within You – a mental approach to sports and business”.

SHAYLA HALLER (Sabin) Women's Soccer Coach

Coach, player Shayla has experienced sports throughout her life. From high school to collage. Shayla knows what it takes to make it to the next level of play.

"What makes me happy? When I watch the growth transformation in my students or teams when they grasp the AST concepts both on and off the field of play."  -Shayla

DARCY LYONS - Mindfulness Coach

Darcy is the ultimate Mental Fitness coach at AST. She has the experience of being a collegiate athlete in swimming. She leads our AST team in certifying Mental Fitness Coaches.

"The greatest pleasure in my work is to watch the transformation of the individuals that graduate from our programs. For me professionally this is my greatest reward." 

DARIO PORTER - It's All In Your Head Coach

Long time AST partner, developer. Dario ran one of the largest youth soccer clubs in Washington state.

He loves pasta!

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