Team AST
JIM MADRID - AST Founder
"The Mental Fitness to play sports is immense. I have had the honor to work with elite athletes and elite-level coaches sharing with them the mental concepts to help them achieve the level they have. The greatest pleasure in my work is to watch the positive transformation of the individuals that graduate from our programs. For me professionally this is my greatest reward."
Jim is the father of 5 kids and the grandfather of 5 grandchildren. He and his wife, Darcy live in Southern California
PAUL CALIGIURI - "Shot Heard around the world."
"My role with AST is to install a Director of Mental Fitness in every youth sports club in the US! My passion is the correct development of your student-athlete, not just in sports but life also."
WILL BLACKMON - Former NFL Super Bowl Champion
"AST's program helped me rise to a new level of performance and kept me in the game for several years longer."
-NFL Super Bowl Champion.
HAILEY HARWARD - 2X NCAA VOLLEYBALL CHAMPION- Back-to-back National champion with USC beach volleyball in 2021 & 2022 First Team All-American 2022 AVCA Pair of the Year 2022 (31-1 record) PAC-12 Champion 2022 PAC-12 Pair of the Year 2022
“It is hard to put into a few sentences just how much mental training has helped me become a better version of myself over my last two seasons with USC beach volleyball. How we view ourselves in our sport can easily bleed into the rest of our day and impact our lives in a huge way. Because the process of training my mental skills was so life-changing for me, I am passionate about helping other athletes shift their negative thoughts so that they can have greater inner peace and confidence.”
Loai Ahmed - Former Coach, player
Soccer player and coach. Loai is a former Palestinian National team Soccer player. He has been doing sports since he was a kid. Loai established a number of teams for soccer kids including kids with PTSD. Loai's Moto comes as " With Dedication and discipline you can reach unimaginable positions"
KIM BRADY
Kim Brady is a Transition Coach, Business Coach, and Mindset Coach. She is the epitome of the "practice what you preach" mentality of managing change using a growth mindset and teaching others how to do the same. She is a former D1 scholarship soccer player for Cal Berkeley and a former Marital and Family Therapist. She has 14 years as a youth soccer coach. She holds a USSF C License and a National Diploma from the United Soccer Coaches Association
SHAE FOUDY - Former SUP World Champion
"The mental toughness to play sports is immense. It takes elite thinking. This is what propelled me to the level I achieved in Stand-up Paddle Boarding." -2018 World Champion.
BRIAN GOODELL -Two-time Olympic Gold Medalist.
Two-time Olympic Gold Medalist and current Mayor of Mission Viejo, California. He gets us tee-times on the courses in Mission Viejo! Brian knows what is at stake to win at a high-level and loves to share his story.
CHAD BUSICK - Championship Mindset
Soccer, basketball, baseball, lacrosse, gymnastics... No matter the game, Chad is the man for mental fitness for your team or athlete.
Brooklyn Gonzalez
Former Division 1 athlete, 2x US Youth National Champion, and past student of AST Training, Brooklyn sees the relevance of AST concepts in all aspects of life. A firm believer in mastery of the fundamentals, Brooklyn focuses on balancing the grit needed in the pursuit of excellence and the grace required in self-understanding that enables the athlete to thrive.
Brooklyn is a recent graduate of Pepperdine University where she completed her MS in behavior analysis.
Brooklyn hopes to guide young athletes through the rigors of their sport while providing the tools to do so.
HANLEY COURTER - Elite College Soccer Player
Having being brought up with the concepts of AST, Hanley is awesome to connect with young female athletes. "It takes a lot of work and determination to achieve your goals."
Chance Sanford - Everyone Is Different Coach
" Am I different? Yes, I am, we are all different. There is a name for my difference, I have Aspergers. My social behavior is a learned behavior as opposed to being innate. I have learned to behave in manners that are deemed acceptable to society."
SHAYLA HALLER (Sabin) Women's Soccer Coach
Coach, player Shayla has experienced sports throughout her life. From high school to collage. Shayla knows what it takes to make it to the next level of play.
"What makes me happy? When I watch the growth transformation in my students or teams when they grasp the AST concepts both on and off the field of play." -Shayla
DARCY LYONS - Mindfulness Coach
Darcy is the ultimate Mental Fitness coach at AST. She has the experience of being a collegiate athlete in swimming. She leads our AST team in certifying Mental Fitness Coaches.
"The greatest pleasure in my work is to watch the transformation of the individuals that graduate from our programs. For me professionally this is my greatest reward."
DARIO PORTER - It's All In Your Head Coach
Long time AST partner, developer. Dario ran one of the largest youth soccer clubs in Washington state.
He loves pasta!